Talk soon!

NextBase Vigil

November–December 2025

Designing an accessible aftermarket drowsiness detection system.

Woman using phone in car at night
Scope:

Concept Development

UX research

Design

Context:

NUIs

Automotive

Conceptual

Problem Statement

Drowsy driving is involved in 21% of fatal crashes, yet the monitoring systems proven to prevent them are standard only in new and luxury vehicles.

Shift workers and commercial drivers are disproportionately involved in drowsiness-related accidents, and excluded from the market building solutions for them.

This is a crucial gap between technology, design, and distribution.

Goal Statement

Make the drive home safer for the people who need it most and can afford it least.

33%
Phone showing Nextbase app with SOS and alerts, dashcam and haptic clip on the car dashboard behind it.

Solution

Vigil is a concept partnership with NextBase for a retrofit DMS kit combining a smart dashcam, haptic steering wheel clip, and OBD-II connection, managed through a companion app that lets users build their own alert system.

Discover

Starting with NUIs,
landing on a safety crisis.

This project began with an interest in identifying an area where NUIs weren't just interesting, but genuinely necessary.

Driver safety, specifically driver drowsiness monitoring, emerged as the clearest answer.

Drowsy drivers were involved in 91,000 police-reported crashes in 2017, injuring an estimated 50,000 people and killing nearly 800.

A 2018 AAA Foundation study found the real number is likely eight times higher than federal estimates, because drowsiness leaves no measurable trace at a crash scene.

Drowsy drivers were involved in 91,000 police-reported crashes in 2017, injuring an estimated 50,000 people and killing nearly 800.

A 2018 AAA Foundation study found the real number is likely eight times higher than federal estimates, because drowsiness leaves no measurable trace at a crash scene.

In a 2021 AAA survey, 94.8% of respondents called drowsy driving very or extremely dangerous.

In a 2021 AAA survey, 94.8% of respondents called drowsy driving very or extremely dangerous.

Drivers can't self-assess

In the same study, however, drivers who felt only mildly tired were independently measured as moderately or severely impaired in three out of four cases. 75% chose to keep driving anyway.

Who's at risk

~40% of sleep-related collisions involve commercial drivers

Shift workers are twice as likely to fall asleep at the wheel compared to non-shift workers, per the National Sleep Foundation.

~40% of sleep-related collisions involve commercial drivers

Shift workers are twice as likely to fall asleep at the wheel compared to non-shift workers, per the National Sleep Foundation.

In a study of 2,170 trainee anaesthetists, 84% said they had felt too tired to drive home after a night shift.

57% had experienced a collision or near-miss making that drive.

In a study of 2,170 trainee anaesthetists, 84% said they had felt too tired to drive home after a night shift.

57% had experienced a collision or near-miss making that drive.

The opportunity is abundant, but it lacks access.

80% of the US labor force commutes by car, and in-vehicle interventions have been shown to manage fatigue without impairing driving performance. So why is this still such a prevalent issue?

Define

Only solved on the business level.

Three gaps for Shift workers

Driver monitoring is a growing market, driven by fleet liability and government regulation.

Consumer access

No aftermarket path to effective DMS exists for someone who already owns a car. It lives inside new vehicles or fleet-installed systems.

Consumer access

No aftermarket path to effective DMS exists for someone who already owns a car. It lives inside new vehicles or fleet-installed systems.

Adaptability

Even aftermarket safety tech is rarely designed to be retrofitted, and alert options are often one-size-fits-all.

Adaptability

Even aftermarket safety tech is rarely designed to be retrofitted, and alert options are often one-size-fits-all.

Economic viability

Buying a new car to access a safety feature isn't a realistic option for the demographic carrying the most risk.

Economic viability

Buying a new car to access a safety feature isn't a realistic option for the demographic carrying the most risk.

Who's behind the wheel

a woman with a stethoscope standing with her arms crossed

Maria Flores, 41

Certified nursing assistant, single mother, 3–4 overnight 12-hour shifts per week.

Goal: Be fully present for her kids without making dangerous errors.

Need: Reassurance and safety, not another source of stress.

"I'm so tired I feel sick. My drive home at 7 AM is the most dangerous part of my day, but I have no choice because the kids need to get to school. Fancy high tech cars aren't meant for me."

a woman with a stethoscope standing with her arms crossed

Maria Flores, 41

Certified nursing assistant, single mother, 3–4 overnight 12-hour shifts per week.

Goal: Be fully present for her kids without making dangerous errors.

Need: Reassurance and safety, not another source of stress.

"I'm so tired I feel sick. My drive home at 7 AM is the most dangerous part of my day, but I have no choice because the kids need to get to school. Fancy high tech cars aren't meant for me."

woman in pink crew neck t-shirt wearing eyeglasses

Alex Chen, 24

Barista and waiter, double shifts, 2012 Honda Civic.

Goal: Get through the day without crashing. Save enough to eventually move on.

Need: Something that works with his old car and won't be another alarm he learns to ignore.

"New car safety features might as well be science fiction for me. I just blast the AC and hope I make it. I can't afford to think about this, but I also can't afford to crash."

woman in pink crew neck t-shirt wearing eyeglasses

Alex Chen, 24

Barista and waiter, double shifts, 2012 Honda Civic.

Goal: Get through the day without crashing. Save enough to eventually move on.

Need: Something that works with his old car and won't be another alarm he learns to ignore.

"New car safety features might as well be science fiction for me. I just blast the AC and hope I make it. I can't afford to think about this, but I also can't afford to crash."

Key insight

Neither Maria nor Alex are looking for luxury solutions. The product cannot be a burden, and it has to work with the car they already own.

Howmightweprovideshiftworkerswithadrowsinessdetectionsystemthatmeetsthemwheretheyarefinancially,technically,andpersonally?

Ideation

Finding the right partner.

NextBase dashcams were well positioned to meet the identified needs.

Why not car manufacturers or wearables?

The pricing models and brand positioning of car manufacturers would undercut the accessibility goal and wearable solutions don't currently have viable products on the market.

Why NextBase?

Price point

NextBase has the lowest average price point among smart dashcams. Their iQ model is comparable to a Garmin Mini 3 at $99. Consumer-priced, not fleet-priced.

Price point

NextBase has the lowest average price point among smart dashcams. Their iQ model is comparable to a Garmin Mini 3 at $99. Consumer-priced, not fleet-priced.

Existing smart features

The NextBase iQ already includes camera-based monitoring, Guardian Mode, Emergency SOS, and Roadwatch AI. The infrastructure for a DMS is partially there.

Existing smart features

The NextBase iQ already includes camera-based monitoring, Guardian Mode, Emergency SOS, and Roadwatch AI. The infrastructure for a DMS is partially there.

App ecosystem

The existing app already handles device pairing, account management, and settings, giving Vigil a home without requiring an entirely new product ecosystem.

App ecosystem

The existing app already handles device pairing, account management, and settings, giving Vigil a home without requiring an entirely new product ecosystem.

OBD-II compatibility

Most aftermarket dashcams connect via OBD-II port and Bluetooth, the same mechanism used for most aftermarket car upgrades. No specialist installation required.

OBD-II compatibility

Most aftermarket dashcams connect via OBD-II port and Bluetooth, the same mechanism used for most aftermarket car upgrades. No specialist installation required.

Building the alert system

Alert customization is the highest-impact design decision.

Market data identified three user demographics with meaningfully different needs and contexts. A single alert type won't reach all of them. The system needs to be layered.

Haptic alerts

Customizable pattern, intensity, and duration, delivered via a steering wheel clip. Subtle enough not to startle, configurable enough to be felt.

Haptic alerts

Customizable pattern, intensity, and duration, delivered via a steering wheel clip. Subtle enough not to startle, configurable enough to be felt.

Voice alerts

Tiered prompts that escalate with drowsiness level, from suggestions to active engagement tactics designed to combat micro-sleep.

Voice alerts

Tiered prompts that escalate with drowsiness level, from suggestions to active engagement tactics designed to combat micro-sleep.

Classic tone alerts

Classic audio cues for users who find voice UI ineffective or distracting.

Classic tone alerts

Classic audio cues for users who find voice UI ineffective or distracting.

Custom actions

Deeper integrations for users who want full control over what happens when drowsiness is detected.

Custom actions

Deeper integrations for users who want full control over what happens when drowsiness is detected.

Product MVP:

An infrared in-cabin camera with AI-powered attention analytics that track gaze, blink rate, head pose, and yawning.

Vigil is then connected via OBD-II and Bluetooth to the Nextbase companion app, updated with multi-modal, fully customizable alerts.

into the car

Installation needed to stay under three steps to remain accessible to the target audience.

Mount the camera

Mount the camera

Clip the haptic fob to the steering wheel

Clip the haptic fob to the steering wheel

Plug in the OBD-II cable.

Plug in the OBD-II cable.

Hardware setup is complete before the app is even opened.

Design

Nextbase Vigil

Nextbase Vigil

A system that works through the familiar hardware of the dashcam and a companion app, bringing essential safeguarding features to demographics that need it most.

A system that works through the familiar hardware of the dashcam and a companion app, bringing essential safeguarding features to demographics that need it most.

Screen with a product card for the Nextbase Vigil Drowsiness Detection Kit with accessories.

Vigil product card on Nextbase's website

Screen with a product card for the Nextbase Vigil Drowsiness Detection Kit with accessories.

Vigil product card on Nextbase's website

Static = Stale

Research flagged a consistent limitation in existing alert systems: interventions kept unchanged cause habituation, losing their effectiveness over time.

Saved profiles with fully configurable modalities (haptic pattern, voice style, trigger actions) exist to counter that directly, and make it easy to keep alerts engaging and effective based on your needs.

Car interior with phone displaying nextbase app with others
Car interior with phone displaying nextbase app with others

Reflection

Vigil demonstrates the technology gap in driver safety as a distribution and design problem.

Reaching the highest-risk demographic on the road would undoubtedly reduce the number of drowsiness related accidents.

By reframing existing solutions within consumer hardware brands, Vigil closes the price and access gaps; providing a realistic solution without requiring new infrastructure.

Solved

Accessibility

Consumer-priced hardware, no professional installation, compatible with most cars via OBD-II.

Accessibility

Consumer-priced hardware, no professional installation, compatible with most cars via OBD-II.

Affordability

NextBase's price point puts effective DMS in the same bracket as a budget dashcam, rather than new car payment.

Affordability

NextBase's price point puts effective DMS in the same bracket as a budget dashcam, rather than new car payment.

Adaptability

Fully customizable alert system means the product works for the driver's context without growing stale and ineffective.

Adaptability

Fully customizable alert system means the product works for the driver's context without growing stale and ineffective.

Talk soon!

Let's talk!

20:42:14

thanks for looking around :)

Wednesday, Jun 10

Talk soon!

Let's talk!

20:42:14

thanks for looking around :)

Wednesday, Jun 10